Storytelling so you can push the boundaries of science
We are Magnetic—a boutique PR and communications agency with deep expertise in science and innovation.
We work with clients who are taking science into new realms and advancing discoveries that will improve lives for generations.
Our work
Our clients include start-ups, academia, research institutes, non-profits, government entities and mature companies in Canada and the United States.
We work closely with each client to translate complex ideas into compelling content. Then, we strategically share this content, so promising innovations can create long-lasting impacts.
Our services
High-quality communications requires excellent content. We pride ourselves on a clean, crisp style that distills complex science into engaging stories.
About to hit a critical milestone? We create custom communications plans built around your unique objectives and within your budget so you can reach your audiences in impactful ways.
Whether you want to get your story picked up by key outlets or you need to respond to challenging media inquiries, we help you work with the media to reach your goals.
Testimonials
Our team
We are a team of seasoned communications strategists, public relations experts, writers, graphic designers and creatives. We take a collaborative approach to our work and are passionate about applying our skillsets to give breakthrough innovations the momentum they need to move forward.
Some of our focuses
We work in many areas of science innovation and are not limited to any one discipline. Here are some of the areas we serve.
Life Sciences
and Biotech
Climate Tech
and Clean Tech
Medtech and
Health Research
Our insights
Visuals that get people excited about your science
Magnetic is rolling out “Three Questions”, a new feature where we interview other science communications experts in Canada and beyond.
How to fine-tune your corporate pitch deck
With Web Summit Vancouver here and BIO 2025 around the corner, we thought this was an excellent time to dive into how to get your corporate pitch deck ready for a major conference.
Is the em dash dead?
Maybe? An emerging trend we are seeing is people believing they can spot AI-generated content when they see a “long fat dash”.
